What you need to Know Before you start.
...or What you don't know will hurt you.
Education is the key to almost anything in life...and that holds true with any type of Internet Marketing program. Marketing on the Web though is very specific, and very easy...if you follow the ground rules. Since the Online world is very "education" oriented, and almost anti sales, it is important to "stay in play"...meaning you don't want to get kicked out of any social marketing site after you do the work to get noticed. Get educated on the rules and follow them. If you want to Blast to as many friends as you can, you need to be careful not to get "kicked out" for spamming. Use sites that will do this for you like Add New Friends.com. They will do it right, and as the rules change, they change their methods for you.
Now, "what are these rules " you say. Well, there are some very simple rules to follow that allows you to market..without really selling anything. Each type of site has their own rules to follow, but they also have their own advantages...the biggest being the connection between them.
Content Sharing Sites, like Wikipedia, Squidoo, Ezine Article pages and more, invite the user to generate content to share. You can do this on other more common social sites (Twitter, etc...) but since these other sites are not designed to be business friendly, you need to know how to link from these sites to the more business friendly sites...again, education comes into play here too.
Media Sharing Sites, like YouTube, Flicker and others, provide a means to share videos and other media to others. Don't know how to do a video, that is easy and the education for this is available.
Blogging sites, like this one, offer you the ability to write what you want, as often as you want, and link to it from your other "less friendly" sites. As you can see, it is important to find a way to manage the connections as well as know the "what's and why's" of these systems.
There are many other types of sites that can be incorporated into your overall marketing campaign that will draw leads to you (attraction marketing). This is important since these leads are more valuable than the haphazard leads normally gained from people finding you through search engines alone.
SOE and how all this helps
Search engine placement is very important, and you''l find that a well thought out campaign, using all (and more) of the systems discussed, will elevate your so fast it will make your head spin.
The education you get on how to do this, if packaged along with the tools to actually do it, are the best sites to find and use. My favorite is called Automate Your MLM Now. Although it may sound like a site that is dedicated only to MLM marketing, that is not true at all. This site has more education than you'll find anywhere else on the Internet, on all of the above sites types. More important, along with their extensive education, comes an automated system that takes care of most of the "busy work" that slows us down. It focuses on getting "quality" leads..and it has delivered big time for me. I highly recommend them.
Using Auto responders
Using Auto responders like Aweber, and GetResponse are absolute necessities.
You can replace your old Business Cards online with online Drop Cards.
Need a Host for your Website? Of course you do. With Viral Hosts you can get a free, yes FREE hosting program..and make money from it as well.
Once you get rolling you can start submitting articles. This is a great way to show your expertise in your area, which is very important for attracting people to you and your sites. Training here is also needed, but the submittal tools can be found at Automatic Article Submitter.
SEO Marketing sites, like SEO Networker take the headaches out of SEO marketing.
Paid advertising can be very expensive if not done correctly...but it can also be very profitable...if you learn what to do, and what not to do. Education here can be very important since this is a cost to you before you see results. You want this to be effective...or your business disappears. This can also be very time consuming, so use an automated service like GoogleAddWords that automates this for you...the right way.
The key is education. There is a free webinar that I recommend you can sign up for. It's free, and it will give you a basic outline on all that we have discussed here. In the mean time, good luck on your online marketing efforts.
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